Thursday, September 13, 2007

Sparks Teen Troopers

Enough is enough! Stop telling us, stop selling us, stop selling TO us. Teens have a mind of their own okay?

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Sparks Teen Troopers is a special research division that is teen-centric from the beginning to the end. I must thank the guys at The Lab for the inspiration. I think it's an extremely good idea. Teens are not lab rats. Sorry, I mean Malaysian teens are not lab rats. It's time for them to don the coat and tell marketers what to do.

More on the mechanics soon.

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