This is cool. But I'm not sure if this is entirely ethical. It's like why 2 seconds commercials flashing only the logo of the advertiser is banned because it's considered to be priming the audience's subconscious, making the brand sticks during recall, unaware by the consumer. Hmmm. What do you think?
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I think its fun as a brand awareness thingie. but if it was used in public , defo unethical. but then again, almost a lot of advertising these days are. i.e subconscious advertising. if this is the future of advertising, I'm not voting for it.
ReplyDeleteim sorry,matter of fact, they already did it to the public :/
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ReplyDeleteWell, that's the thing. I guess if the viewers were told beforehand, then perhaps it's considered to be in a 'controlled' environment. But if this was mass advertising, I certainly don't think it's ethical. Anything which messes with the subconscious, isn't. Period.
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