Thursday, October 8, 2009

Change your perspective.

Awesome awesome site by Saab - Change Perspective. The multiple senses experience is phenomenal. Guiding but non-intrusive, multiple points but non-linear navigation, fun but informational, simple but engaging. Awesome.

Smart way to link information back to corporate site so that it's a clear distinction between campaign and product (what you need to communicate versus what you want to communicate). Awesome.

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