Mash marketing + social experiment + digital production = what do you get?
The Fun Theory: A great viral campaign.
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The birthplace of Yatai
Sparks is a business management strategist, a builder of brands, an observer of people and markets, an 'inconvenience' spotter and an engineer of ideas.
Strategy that makes businesses matter and perform better.
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The birthplace of Yatai
Keyboard mightier than sword:
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2009
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October
(28)
- Breaking news: New NAP revised.
- Kerepek Online.
- Beautifully imperfect.
- Book covers that we love.
- 6 cars. 6 weeks. 6 winners.
- Lexus LFA sports @ Tokyo Motorshow 2009.
- Honda 6-seater Multipurpose Vehicle Concept: Skydeck.
- Thanks Tom!
- How to get spotted by The Sartorialist.
- An afternoon of classical music.
- 本田：ないものをつくれ！
- Cat is back.
- Something good is coming.
- Leaving on a jet plane.
- What a nice nostalgic surprise.
- Damian Foxe X Tom Palliser.
- Forbes: What your car says about you.
- Change the way we look at sustainability in automo...
- Clinched MMC CR-V.
- Volkswagen - The Fun Theory.
- Vogue September issue featuring the Ice Queen.
- Dixons.co.uk 'Potong stim' ad.
- Very imaginative.
- Change your perspective.
- Honda EV-N to debut in Tokyo Motorshow.
- Food Inc - Hungry for change?
- Cat in New Zealand.
- My personal stand in this great big confusion call...
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October
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